Yesterday in one of my class sessions an intersting debate happened.

whether to promote the destination first and then medical tourism or

to promote the medical competnecy and then attract clients to the destination.

 

any suggestions welcome

omkumar

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Its interesting to see that it looks rational in case of a knee replacement.
but many times we hear from non residential indians who plan to go for dental treatment in India
or someone who goes to Kerala couples it with ayurvedic treatment

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